Let’s Build! That’s the theme of the new Sunshine Sam front window display with plenty of creative toys perfect for these lingering winter days. (There is a 15% in-store discount on all toys in the display — through February!)

As the first toy store in New Jersey to carry YOXO  (yock-so), we’re very excited to feature toys from this diverse and inspiring collection. YOXO is an “eco-awesome” creative building toy made up of Y, O and X shaped pieces that, when connected to cardboard and some imagination, can provide hours of innovative play. This award-winning toy is made of 100% recycled wood pulp with plant-based inks and water-based coatings. Each kit comes with plenty of pieces, but it is compatible with paper towel and toilet paper tubes, cereal boxes and various other materials found around the home.

Other toys in the Let’s Build! display include our favorite Plus Plus, Build & Imagine Doll Houses, Ogo Bild Kits, Flatout Frankie Cars and Airplanes, and super cool Marble Runs that are made to attach to the wall. Come see them in action in the store!

Ward off winter doldrums with any one of our toys designed to bolster expressions of creativity. Never the same game twice, our wide variety of creative building sets keep young minds thinking, exploring and learning, all under the guise of fun. In addition, building toys can help improve fine motor skills, encourage reasoning, and build patience and focus. When kids step back and look at their accomplishments, their confidence can soar since there’s no right or wrong way to be inventive!

Stop by Sunshine Sam today to check out the entire YOXO display and all of the battery-free boredom-busting building sets!